Although similar to Facebook, twitter differs as it stirs up a great deal of buzz in a shorter amount of time. Due to the nature of twitter, this buzz can travel like wildfire among your target audience, creating a large amount of publicity in a short amount of time.
Facebook allows us to hold a more personal conversation with thousands of people at once. This not only establishes a connection with your customer base, but it also provides a subtle way to market products and services.
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